KORTX INSIGHTS & BLOG
Stay on top of the latest and greatest in ad tech.
Insights and blog
Discover expert perspectives, case studies, and actionable tips tailored for ambitious marketers.
What EO 14117 Means for Marketers (& How to Stay Ahead)
A new federal data rule just took effect—and if your marketing...
Goldilocks Marketing: Getting Ad Frequency Just Right
Is your ad frequency too hot, too cold, or just right? How...
![8 Things on Our 2025 Bingo Card [Expert Marketing Predictions]](https://kortx.io/wp-content/uploads/2024/12/bingo-featured-400x250.png)
8 Things on Our 2025 Bingo Card [Expert Marketing Predictions]
2025 is just around the corner, and with it comes a new wave of...
Location-Based Marketing 2025: Nearby Nudges That Drive Sales
You’re at the 2024 US Open, just a few feet from the promo...
Discovery (HBO) Max Advertising Guide (2025)
In the ruthless streaming wars, Warner Bros. Discovery's Max is...
Embedded Cost-Saving Media Partner
REDUCE MEDIA COSTSReduce media costs and expand your agency’s...
Branding & Chill: Netflix Advertising Guide (2025)
Once a bastion of...
12 Post-Election, Expert End-of-Year Marketing Ideas
Living in a swing state (Michigan) during election season was a...
QSR & Fast Food Advertising Solutions
Hyperlocal, data-driven marketing.Discover the potential of...
2025 Super Bowl Advertising Packages
Programmatic Ad PackagesGet your message in front of football...
2025 MLS Season Advertising Packages
Programmatic Ad PackageConnect with dedicated soccer fans and...
2025 NBA All-Star Weekend Advertising Packages
Programmatic Ad PackageEngage fans during NBA All-Star Weekend,...
Creating Impact: How KORTX Champions Transformative Growth
Transformative growth in digital marketing hinges on our...
The Cookieless Future is Here (2024): 5 Testing & Tracking Strategies without Third-Party Data
By the end of 2024, all cookies will be deprecated in Google...
A Day in the Life at KORTX: Programmatic Operations
Bryan Presti, Head of Programmatic Trading at KORTX, highlights...
AI Has a Diversity & Inclusion Problem
Artificial intelligence has shown a significant potential to...
State of the Industry: Campaign Objectives, Attention-Based Buying, and Creative Drain
Don't miss our first half of our coverage of the Digiday...
State of the Industry: Digiday Programmatic Marketing Summit
Martin Scorcese’s The Wolf Of Wall Street was nominated for...
A Day in the Life at KORTX: Engineering with Luca Maioli
Welcome to a day in the life of software engineer Luca Maioli...
MarTech Interview with Damon Henry, Founder and CEO, KORTX
From building our own AXON marketing platform to give clients a...
Embedded Cost-Saving Media Partner
REDUCE MEDIA COSTSReduce media costs and expand your agency’s...
QSR & Fast Food Advertising Solutions
Hyperlocal, data-driven marketing.Discover the potential of...
2025 Super Bowl Advertising Packages
Programmatic Ad PackagesGet your message in front of football...
2025 MLS Season Advertising Packages
Programmatic Ad PackageConnect with dedicated soccer fans and...
2025 NBA All-Star Weekend Advertising Packages
Programmatic Ad PackageEngage fans during NBA All-Star Weekend,...
KORTX Analytics Pilot Program
EXCLUSIVE PARTNER INVITEYou're invited! We're offering select...
MLK Day Ad Package 2025
Programmatic Ad PackageReach diverse communities, educators,...
NBA Seasonal Ad Package 2024-25
Programmatic Ad PackageReach millions of basketball’s most...
NHL Seasonal Ad Package 2024-25
Programmatic Ad PackageEngage die-hard fans, fantasy players,...
Embedded Cost-Saving Media Partner
REDUCE MEDIA COSTSReduce media costs and expand your agency’s...
QSR & Fast Food Advertising Solutions
Hyperlocal, data-driven marketing.Discover the potential of...
2025 Super Bowl Advertising Packages
Programmatic Ad PackagesGet your message in front of football...
2025 MLS Season Advertising Packages
Programmatic Ad PackageConnect with dedicated soccer fans and...
2025 NBA All-Star Weekend Advertising Packages
Programmatic Ad PackageEngage fans during NBA All-Star Weekend,...
KORTX Analytics Pilot Program
EXCLUSIVE PARTNER INVITEYou're invited! We're offering select...
MLK Day Ad Package 2025
Programmatic Ad PackageReach diverse communities, educators,...
NBA Seasonal Ad Package 2024-25
Programmatic Ad PackageReach millions of basketball’s most...
NHL Seasonal Ad Package 2024-25
Programmatic Ad PackageEngage die-hard fans, fantasy players,...
Multicultural Marketing Audience Insights
FREE INTELLIGENCE REPORTDiversity sells! Over half of consumers...
Summer Olympics 2024 Ad Packages
LIMITED TIME OFFERGain unparalleled exposure during the 2024...
Curated Audio Inventory
AUDIO MARKETING MADE SIMPLEOur Curated Audio Inventory delivers...
Insurance Bundle Audience Insights
FREE INTELLIGENCE REPORTDownload our free KORTX Intelligence...
Travel Marketing Audience Personas
FREE INTELLIGENCE REPORTDownload our free KORTX Intelligence...
Go Cookie-Free with KORTX
Crack the Code to Cookieless SuccessDive deep into KORTX's...
Electric Vehicle Audience Insights
FREE INTELLIGENCE REPORTDownload our free KORTX Intelligence...
Marketing Mix Modeling (MMM)
Maximize Your Ad Spend and StrategyLeveraging our advanced MMM...
CTV/OTT Proven Publishers
SIMPLIFY YOUR STREAMINGDiscover CTV/OTT inventory that works...
Capturing Clicks: Inside a High-Impact Travel Campaign
Creative with a Click: Rich Media and OLV Crush Performance...
Multinational Fast-Food Franchise Case Study
Driving Breakfast Traffic: KORTX Boosts In-Store Visits for...
NY Yankees & Pepsi Sweepstakes Marketing
KORTX Drives 2.5X More Conversions Than National Average for...
Mountain Dew TikTok Sweepstakes
PepsiCo/Mountain Dew Case Study PepsiCo/Mountain Dew tasked...
Home Depot HBCU Advertising
The Home Depot Drives Retool Your School Success with Digital...
Dynamic Creative Optimization (DCO) Automotive Case Study
Improving Auto Lead Quality with Dynamic Creative Optimization...
Integrated Media Planning & Buying for Senior Living Client
Transforming Senior Living Marketing with New Approaches to...
OTT Patient Acquisition Dental Case Study
From Awareness to Action: How OTT Became a Key Driver of...
NFM
NFM Extended reach to Connected TV and attributed cross-device...
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