KORTX Employee Spotlight: Jess Ostrom, VP of Client Services

KORTX Employee Spotlight: Jess Ostrom, VP of Client Services

At the heart of KORTX’s thriving client partnerships stands a team of dedicated professionals working tirelessly to understand and meet customer needs. Account Managers are the primary link between internal teams and outside clients, maintaining client...
Half a Decade of Success: KORTX’s 5-Year Run on the Inc. 5000!

Half a Decade of Success: KORTX’s 5-Year Run on the Inc. 5000!

We are honored to be acknowledged in the Inc. 5000 list of America’s rapidly expanding companies for the fifth consecutive year. Inc. 5000 showcases the top 5,000 leading private companies according to revenue growth, and making it another year is an achievement...
How We Foster Employee Morale and Motivation with Team Time

How We Foster Employee Morale and Motivation with Team Time

At KORTX, we love working as a distributed team across time zones but also cherish the times we spend together. Whether we meet virtually or in person, these occasions allow us to forge stronger connections, foster teamwork, and enhance collaboration. One way we do...
Technical SEO: Basics & Expert Tips

Technical SEO: Basics & Expert Tips

Many businesses and marketers already implement on-page content-focused SEO tactics like writing search-friendly titles and meta descriptions and optimizing content around keywords. However, the success of these strategies also hinges on a critical but often...
Blueprint: KORTX’s Operational Secret Weapon

Blueprint: KORTX’s Operational Secret Weapon

At KORTX, we take pride in our commitment to excellence and client satisfaction. Behind the scenes of our successful campaigns lies our operational secret weapon – Blueprint, our fully custom back office software platform. Since its inception in 2015, Blueprint...
Click-Through Rate Might Not Be Right for Your Campaign

Click-Through Rate Might Not Be Right for Your Campaign

Click-Through Rate (CTR) is the long-standing, often-used champion of digital advertising metrics. CTR has shaped how advertisers measure campaign success for over three decades, from its humble beginnings with a pioneering banner to its gradual decline. However, as...