A Day in the Life at KORTX: Programmatic Operations
Bryan Presti, Head of Programmatic Trading at KORTX, highlights the nuances of programmatic media buying (Ad Operations), emphasizing the indispensable role of human expertise alongside automated algorithms. From managing creatives and pacing budgets to...
A Day in the Life at KORTX: Programmatic Operations
Bryan Presti, Head of Programmatic Trading at KORTX, highlights the nuances of programmatic media buying (Ad Operations), emphasizing the indispensable role of human expertise alongside automated algorithms. From managing creatives and pacing budgets to...
Meet Jeff Israel: Director of Analytics at KORTX
KORTX has always been built on a data foundation, whether utilizing data for media optimizations/insights or developing real-time, First-Party audience management solutions like Axon. Our customers recognize our proficiencies in these areas and have engaged our team...
