iOS14 Privacy Updates On-hold Apple announced today that the upcoming iOS14 release will delay new privacy features that would have required app developers to obtain user permission in order to collect a device’s IDFA (ID for advertisers) — a unique identifier that is...
Originally Published by PR Newswire DETROIT, August 12, 2020 – For the second year in a row, marketing technology company, KORTX has been named to Inc. Magazine’s annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest growing...
In recent months, brands have faced unprecedented challenges in reaching existing and potential customers amid social-distancing, shelter laws and other effects of the ‘new normal.’ Several variables factor into digital media strategy – region, industry,...
DETROIT – May 21, 2020 – KORTX, a leading provider of data-driven ad solutions, announced today that it is Great Place to Work-Certified™ for the second year in a row. Using validated employee feedback gathered with Great Place to Work’s rigorous, data-driven...
The complexity of the modern digital landscape can be challenging for brands seeking to reach a target audience at scale, however the options that are available for marketers to craft an effective cross-channel strategy are more prevalent than ever before. According...
We’ve all heard the drumbeat: cord-cutting is accelerating, linear TV viewers are migrating to streaming platforms, and younger audiences have completely detached from traditional television. Linear TV is still an effective mass-reach strategy for 49.6% of the US...
