Lottery marketing strategies have evolved far beyond traditional methods like linear TV ads to grab ticket buyers’ attention. Lottery advertisers now have access to instant, dynamic jackpot updates in ad creatives, sophisticated website tagging, and targeted digital...
Recently, our team had the exciting opportunity to host a group of enthusiastic students from Walsh College at our Detroit office. This special event, KORTX for a Day (KFAD), was not just another day at the office but a dynamic and interactive experience, designed to...
KORTX’s Strategy team boasts a blend of creativity, strategy, and technical expertise. These strategists breathe life into complex campaigns, aligning each step meticulously with client objectives and company vision. In this employee spotlight, we introduce you...
What does it mean to be a modern media agency? The modern media agency is more than just a service provider; it is a strategic partner. They work closely with businesses to understand their vision, objectives, and challenges. They don’t just deliver solutions,...
Introducing Tubi: Where diversity, engagement, and effective advertising intersect. With a viewership of 64.7 million and counting, Tubi stands as a powerhouse in Free Ad-Supported Streaming TV (FAST). What sets Tubi apart? Its diverse audience anticipates and...
Behind every successful company are its unsung heroes. These individuals form the backbone of KORTX, working diligently behind the scenes to bring our vision to life. In this post, we spotlight a key team member, Al Morisset, KORTX’s VP of Product & Solutions,...
