A Day in the Life at KORTX: Programmatic Operations

A Day in the Life at KORTX: Programmatic Operations

Bryan Presti, Head of Programmatic Trading at KORTX, highlights the nuances of programmatic media buying (Ad Operations), emphasizing the indispensable role of human expertise alongside automated algorithms.  From managing creatives and pacing budgets to...
Meet Jeff Israel: Director of Analytics at KORTX

Meet Jeff Israel: Director of Analytics at KORTX

KORTX has always been built on a data foundation, whether utilizing data for media optimizations/insights or developing real-time, First-Party audience management solutions like Axon. Our customers recognize our proficiencies in these areas and have engaged our team...
Insights into Account Strategists: Skills & Responsibilities

Insights into Account Strategists: Skills & Responsibilities

Account Strategists act as a business’s gatekeeper, ensuring client proposals are constructed to ensure the company can deliver what it promises.  As a consultative arm for Sales and Account Management, our Strategy team provides recommended solutions to meet clients’...
Digital Advertising Services

Digital Advertising Services

Discover the Power of Partnership Digital Advertising Services Boost your business’s online visibility and reach your target audience effectively. Look no further than KORTX – your ultimate digital advertising partner! With decades of combined experience...