Originally Published by PR Newswire DETROIT, Aug. 17, 2021 – Digital marketing and data services company, KORTX, has been named to Inc. Magazine’s annual Inc. 5000 list, ranking 2,705 nationally and 38 in Michigan. This marks the third consecutive year...
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Due to the shifting digital marketing landscape, brands and agencies are constantly being challenged to adjust, and the next 12-18 months promise to be especially disruptive given the changes to audience targeting that are on the horizon. At KORTX, one of our primary...
“The death of IDFA does not mean the end of effective advertising on iPhones by any means. It merely means that advertisers will need to shift their thinking and methodology to continue providing relevant ads to users. IDFA was only one tool — a highly effective tool...
Just a few years ago the concept of data democratization wasn’t exactly at the top of priority lists for decision-makers at brands and digital agencies. Standard site retargeting was commonplace, and checked the box as a sufficient strategy to address the question...
