This quarter began with our standard routine. We upheld SOC safety standards, managed all automated reports, maintained our infrastructure, and continued to refine the proprietary systems that drive our daily operations.
However, this summer was far from ordinary. In just a few weeks, we worked tirelessly in our final push to launch Kampus, our newly enhanced marketing platform, providing our clients with a range of enhanced features and benefits.
No problem – our engineering team was more than up for the challenge!
Kampus is our newly enhanced marketing platform integrating tools like campaign reporting, creative previews, and data insights into one user-friendly interface. Think of it as a comprehensive dashboard where you can access all aspects of your marketing campaigns, including reports from Axon Audience Manager, previews of your creative content, various insights, and essential data.
Kampus is a game-changer in the digital marketing ecosystem, and we’re thrilled to introduce this upgraded offering to our clients. With access to an extensive range of decision-making tools, customers will get a more profound grasp of the performance of each of their campaigns.
So, how did we accomplish this? How did we navigate the intricate maze of digital advertising challenges and create an all-new product?
It might seem like magic, but it isn’t. We’ve cultivated a special team trait: instead of only addressing problems as they arise, we’ve implemented a proactive attitude guided by clear and concise rules. This means we don’t constantly rely on a “manual” for direction, which, in my experience, can be a significant obstacle to the success of such initiatives.
We employ a rotation system, where roles or tasks are systematically switched among engineers. Our approach guarantees that knowledge is effectively passed on from one engineer to the next. As time progresses, our knowledge base expands, and we are dedicated to its continual enhancement.
In our rotation system, a designated person (who is “on”) serves as the engineering team’s point of contact or representative. They also act as the company representative for the engineering team, assisting internal teams with both routine tasks and exceptions. This prepares our teammates for work that may be needed on systems they don’t usually maintain!
Resilience and Expert Availability
Furthermore, this approach makes our flow more resilient to running short, as little by little, all team members become acquainted with our projects.
At KORTX, we have great Paid Time Off and Paternity leave policies. If an engineer requires time off, it’s no problem. Our adaptive planning and role rotation mechanisms ensure that projects advance by quickly reallocating tasks to sustain an experienced and knowledgeable team, even in the absence of key experts.
This adaptable and proactive approach guarantees the continuity of quality and expertise in every project, accommodating the well-being and availability of all team members.
The final ace up our sleeve? Our seasoned team, with each member boasting at least five years in the industry, and some even exceeding the decade mark! Our skilled team is not just a repository of experience and knowledge but also a symbol of dedication and passion for the work we do. Our engineering team is part of the driving force behind our success, ensuring high-quality products and continually pushing the boundaries of what is possible in our industry.
Luca Maioli is the Principal Sofware Engineer at KORTX.
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