Experiences refined for people
This July, we’re excited to roll out the latest updates to Kampus, all tailored to make your digital marketing more efficient and your workflows smoother. We’ve focused on enhancing features that allow quicker adjustments and more seamless campaign management (on your side and ours), directly addressing your needs for better control and reduced effort.
The team behind Kampus is committed to refining your experience, from improving your data interaction to simplifying document management. Dive into our newest features and discover how they simplify your daily tasks and boost your campaign effectiveness.
Based on customer feedback, the Report Builder functionality in Kampus has been enhanced for greater flexibility and customization. These new features provide more control over how and when they receive their data, leading to the following improvements:
Users can now view data weekly, with each “week” defined as Monday through Sunday. This allows for more granular time frame analysis.
When scheduling an automated report, users can select their preferred day for weekly reports and choose any day of the month for monthly reports. This customization ensures reports are received at the most convenient times.
The drop-down menu for selecting campaigns is now sorted by the most recent, making it easier to access and manage current campaigns.
Ever wish you could upload relevant documents to your campaigns or advertisers yourself? Now, you can! Having all your campaign or advertiser details in one spot just got easier.
Within both the “Advertiser” and “Campaign” view of Kampus, users can now upload documents.This new feature includes a created by column, making it easier to track document uploads.
Enjoy improved organization, centralizing documents and campaign details in a single platform.
Significant enhancements have been made to Blueprint, our internal campaign workflow platform, this month. The recent software update has introduced automated geo-targeting and audience split configurations at the line item level. These enhancements aim to improve the accuracy and efficiency of campaign setups, ensuring that each detail is clearly defined to eliminate ambiguity during activation. By simplifying these processes, Blueprint continues to serve as the critical backbone for our campaigns, enhancing both the user experience and client outcomes.
We aim to ensure all new features enhance your experience and streamline your marketing efforts effectively. These enhancements are specifically chosen and designed to simplify your daily tasks and boost campaign results.
If you have any questions or need a deeper dive into how these tools can specifically benefit your projects, contact your account team member. New here? Sign up for a free Kampus demo to get started!
About the Author
Jess Ostrom is our VP of Client Services and nerds out about the stories data can tell us.
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